New. Sulfate-Free Fortify System. Weak & fragile. Natural botanicals. 360 degree cuticle care. 100% sulfate-free. No parabens. 100% vegan (100% vegan. Formula not tested on animals. No animal byproducts.). Introducing EverStrong Sulfate-Free Fortify System (When using the system of shampoo, conditioner and dual serum.), a new hair fortifying and coating system that injects strength into hair from the first wash. Our formulas, with 360 degree cuticle care, help reinforce weak & fragile hair from the inside of the cuticle to the outside and prevent breakage and split ends (When using the system of shampoo, conditioner and dual serum.). Natural aromatic properties from rosemary energize and invigorate the senses. EverStrong Anti-Breakage (When using the system of shampoo, conditioner and dual serum.) Shampoo helps resist breakage after just one use for strong, healthy-looking hair. www.lorealparis.com. www.lorealparis.ca. Made in USA.